AI Lead Generation Platform for Law Firms
July 25, 2025 by Susan MohrAI Lead Generation Platform for Law Firms
Mohr Marketing, a national leader in legal marketing and client acquisition, announces the official launch of its AI Lead Generation Platform for Law Firms, designed for law firms ready to scale their motor vehicle accident (MVA) and personal injury caseloads with exclusive, high-quality leads.
The platform leverages advanced behavioral targeting, real-time data filtering, and state-specific segmentation to deliver thousands of fresh, high-intent leads each month — with complete visibility and control for the subscribing firm.
This Isn’t a Lead List — It’s a Legal Growth Engine
Developed in response to the rising cost of traditional advertising and the limitations of brokered leads, Mohr’s AI platform allows firms to:
- Tap into a real-time stream of accident-related lead data by state
- Filter by injury, fault, insurance status, and recency
- Control outreach via cold calling, SMS, email, or live intake
- Fully integrate with existing CRMs and dialers
- Eliminate third-party lead resellers and reduce case acquisition costs
“Our goal is simple — give firms full control of their lead flow and help them build an owned, scalable client pipeline,” said Ed Mohr, President and Managing Partner of Mohr Marketing.
Built on Proprietary AI WebTargeting Technology
At the core of the platform is a proprietary AI engine capable of:
- Identifying and enriching ideal client profiles
- Matching behavioral data with case-qualifying filters
- Delivering lead lists that convert at up to 8–12% with outbound calling teams
With built-in segmentation by state, zip code, accident date range, and more, firms receive data that aligns with real-world intake criteria and compliance standards.
Designed for MVA, Expandable to Other Practice Areas
While the platform is optimized for motor vehicle accident leads, its architecture supports a wide range of high-value legal verticals, including:
- Workers’ Compensation
- Social Security Disability
- Medical Malpractice
- Class Actions and Mass Torts
- Consumer Protection
Now Available via Monthly Subscription (Limited by State)
The platform is available to a limited number of firms per state to ensure exclusivity and lead quality. Mohr Marketing offers access to qualified firms under a flexible monthly subscription model.
“This is about giving firms the firepower to scale — with control, transparency, and measurable results,” said Mohr. “You don’t have to rely on overpriced aggregators anymore. Build your own pipeline.”
Book a Strategy Call
Firms interested in growing their MVA docket or expanding to new states are encouraged to schedule a private call.
Visit www.mohrmktg.com
Schedule a call: calendly.com/mohrmarketing

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