Tag: Signed Cases

Why Joint Advertising is the Only Safe Harbor for Law Firms
January 5, 2026 by Susan Mohr The End of “Buying Leads”: Why Joint Advertising is the Only Safe Harbor for Law Firms For decades, the legal marketing industry operated on a simple, transactional premise: attorneys paid money, and vendors delivered “leads” or “signed cases.” That era is ending. And for law firms that fail to adapt, the consequences could be severe.… Continue reading Why Joint Advertising is the Only Safe Harbor for Law Firms
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