Tag: how to calculate marketing roi

How to Calculate Marketing ROI: Boost Your Campaign Success
September 17, 2025 by Susan Mohr To really understand your marketing’s impact, you need to look at the bottom line. The simplest way to start is with this formula: (Gross Profit – Marketing Investment) / Marketing Investment. This calculation cuts through the noise and shows you how much profit each dollar you spend is actually generating. It’s the difference between just… Continue reading How to Calculate Marketing ROI: Boost Your Campaign Success