Tag: Cost Per Case

Is Your Lead Vendor Costing You Your Law License?
January 14, 2026 by Susan Mohr Why “Cost Per Case” models are becoming a liability and how Joint Advertising protects your firm If you are a Personal Injury attorney, you likely rely on external marketing to keep your case pipeline full. For years, the easiest lever to pull has been the “Lead Vendor”—a third-party company that sends you contact information for… Continue reading Is Your Lead Vendor Costing You Your Law License?
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