Category: Online Marketing Strategies

What Is Location Based Marketing Explained
November 16, 2025 by Susan Mohr What Is Location-Based Marketing, Anyway? Picture the friendly neighborhood shopkeeper who always seems to know exactly what you need, right when you need it. Location-based marketing is the digital version of that. It’s a strategy that uses a person’s real-world location to send incredibly relevant messages and offers straight to their phone. Instead of blasting… Continue reading What Is Location Based Marketing Explained
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How to Rank Higher on Google Maps
November 11, 2025 by Susan Mohr The Blueprint for Google Maps Dominance If you want to rank higher on Google Maps, you have to get a handle on Google’s three core pillars: Proximity, Relevance, and Prominence. While you can’t exactly pick up your office and move it closer to every potential client (Proximity is fixed, after all), you have direct control… Continue reading How to Rank Higher on Google Maps
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Ranking on Google Maps: Boost Your Local Visibility
November 10, 2025 by Susan Mohr Build Your Foundation for Google Maps Dominance Ranking high on Google Maps all comes down to a few key things: having a fully dialed-in Google Business Profile (GBP), staying on top of your customer reviews, and building up your authority as a local expert. At Mohr Marketing, we orchestrate these elements to turn your Maps… Continue reading Ranking on Google Maps: Boost Your Local Visibility
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How to Create Buyer Personas: A Practical Guide
November 7, 2025 by Susan Mohr Why Buyer Personas Are Your Most Valuable Marketing Asset Let’s be honest, the term “buyer persona” gets thrown around a lot. For many, it conjures up an image of a stock photo with a cheesy name like “Legal Larry” or “Healthcare Helen.” That’s the old way of thinking, and it’s a waste of time. In… Continue reading How to Create Buyer Personas: A Practical Guide
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How Do Lawyers Get Clients in Today’s Market
October 30, 2025 by Susan Mohr The Modern Playbook for Attracting Legal Clients In today’s cutthroat legal market, getting clients is a delicate dance between digital savvy and old-school relationship building. Real success hinges on a swift, integrated strategy that combines a powerful online presence with a lightning-fast response to every single inquiry. At Mohr Marketing, we don’t just generate leads;… Continue reading How Do Lawyers Get Clients in Today’s Market
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What Is Retargeting Advertising and How It Works
October 27, 2025 by Susan Mohr Your Second Chance to Make a Lasting Impression Retargeting is your secret weapon for reconnecting with potential clients who’ve already visited your website but didn’t take that next step. Think of it as a strategic second chance—a powerful digital marketing method that puts your ads right back in front of people who’ve shown they’re interested.… Continue reading What Is Retargeting Advertising and How It Works
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Personal Injury Marketing For Lawyers Guide
October 26, 2025 by Susan Mohr Build Your Foundation For High-Value Cases Trying to market a personal injury firm without a solid foundation is like shouting into the wind. You might make some noise, but you won’t connect with the people who actually need to hear you. Real success isn’t about casting the widest net; it’s about building a focused strategy… Continue reading Personal Injury Marketing For Lawyers Guide
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Online Marketing for Doctors: A Guide to Practice Growth
October 24, 2025 by Susan Mohr Why Your Practice Needs a Digital-First Marketing Plan Online marketing for doctors isn’t just about having a website. It’s the entire process of using digital channels to find, connect with, and keep patients. This means building a strong, visible presence right where your future patients are looking: on search engines, social media, and your own… Continue reading Online Marketing for Doctors: A Guide to Practice Growth
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Pay-for-Performance SEO | Results-Driven & Risk-Free Strategies
October 22, 2025 by Susan Mohr Demystifying Pay-For-Performance SEO Picture this: you hire a salesperson but only pay them when they actually close a deal. Not for the hours they put in, the calls they make, or the miles they drive. Just for the results. That’s the simple, powerful idea behind pay-for-performance SEO. It’s a model where you pay an agency… Continue reading Pay-for-Performance SEO | Results-Driven & Risk-Free Strategies
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The Ultimate Guide to a High-Converting Leads Page
October 21, 2025 by Susan Mohr Learn how to craft a high-converting leads page with step-by-step guide for legal and medical practices - boost ROI, form clarity, CTAs, and trust signals.
Lead Pages For Conversion
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