The Strategic Architecture of MDL 3166
February 3, 2026 by Susan MohrRoblox MDL 3166: Section 230 Strategy & High-Value Intake for Mass Tort Firms
Somewhere between the end-of-year billing panic and the holiday quiet, the mass tort landscape shifted. The industry received an unexpected development—it didn’t come wrapped in paper; it came docketed. Its name is MDL 3166: In re: Roblox Child Sexual Exploitation and Assault Litigation.
We are looking at a platform with 70 to 80 million daily active users, where over 40% of the base is under the age of sixteen. But the numbers aren’t the only story here. The story is that what parents were sold as “digital Lego” has, according to pleadings, become a “digital hunting ground”. For firms looking to diversify their 2026 inventory, this is the docket to watch.
I know what you’re thinking: “Another social media case? What about Section 230?” That is where this litigation is different. Plaintiffs aren’t suing Roblox because they failed to delete a bad message. They are suing over architecture.
Is your firm ready to diversify its 2026 inventory with MDL 3166?
In this breakdown, we analyze the shifting mass tort landscape regarding In re: Roblox Child Sexual Exploitation and Assault Litigation. With over 70 million daily users—40% of whom are under 16—this docket represents a massive shift from “digital Lego” to a “digital hunting ground.”
📺 In this video, we cover:
- The Legal Viability: Why plaintiffs are suing over architecture (product defect) rather than content, and how this strategy aims to bypass Section 230 immunity.
- The Intake Challenge: Why standard lead generation fails in cases involving minors and how to avoid fraudulent “maybes.”
- The Solution: An inside look at Mohr Marketing’s Compliance Shield Protocol, designed to filter for origin verification and qualifying injuries (PTSD, self-harm, medical evidence).
The argument is that Roblox engineered risk into the product itself. We are talking about age-verification systems that are easily bypassed and chat tools that allegedly pair adult strangers with minors. This isn’t about hosting speech; it’s about monetizing a design that makes grooming foreseeable. And unlike other defendants, Roblox is well-insulated with over $3 billion in liquidity. They have the muscle to pay a global settlement, but only for claims that can survive scrutiny.
This brings us to the most critical operational challenge: Intake Integrity. In dockets involving minors, the risk of fraudulent leads or weak causation is incredibly high. You cannot build a docket on “maybes.” You need a partner who understands the specific fact patterns that survive a motion to dismiss.
That is why Mohr Marketing developed the Compliance Shield protocol specifically for the Roblox MDL. We don’t just generate leads; we act as a firewall for your firm. Our protocol filters specifically for the criteria that matters.
First, we enforce strict Origin Verification. We know that predators often move children to apps like Discord. However, for the claim to work, they must have met on Roblox. Our system automatically rejects any claimant who met the abuser elsewhere first.
Second, we categorize the abuse to match your firm’s specific criteria. Whether you are targeting physical assault cases, virtual sextortion, or grooming, we segment the data before you ever pay for it.
And third, we validate for Qualifying Injury. A conversation isn’t enough. We screen for the damages that drive settlement value: diagnosed PTSD, school behavioral records, self-harm, or medical evidence of physical abuse.
The clean forecast suggests that by late 2026, serious mediation could begin. The time to acquire these cases is now, while the cost per acquisition is manageable and the inventory is available.
Do not let your intake be the weak link in your litigation strategy. Partner with Mohr Marketing to build a verified, compliant, and high-value Roblox docket. Contact us today to deploy the Compliance Shield.
Secure Your Inventory Today
The window to enter the Roblox litigation at the “ground floor” is open. With the potential for settlement values in serious exploitation cases reaching seven figures, this docket represents a high-value addition to your firm’s portfolio.
Mohr Marketing is ready to deploy the Compliance Shield to ensure your intake is ethical, verified, and litigation-ready.
Contact us today to discuss your Roblox acquisition strategy.
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Let’s discuss your specific needs and how our Compliance Program, AI Lead Generation Technology, digital marketing, and mass tort cases can help you achieve your growth goals.
Best Wishes,
Sue Mohr


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