Geofencing For High Intent Car Accident Leads

What is Geofencing?

Geofencing creates a virtual geographical boundary that triggers a marketing action to a mobile device when a user enters or exits that boundary.

Geofencing allows your business to target specific geographic areas and deliver personalized, location-based content or offers to your target audience. This can help increase appointment calls,  drive online traffic to websites or mobile apps, and ultimately boost sales and conversions.

• Works in real-time
• Uses cell towers to determine location
• Only sends ads to the people who went to that specific location at that specific time

How Geofencing Advertising Works

• A virtual geofence is traced around a location where the advertiser wants to build an audience based on their visit to that particular location during a scheduled timeframe.
• The geofence can be as small as the contours of the building (less than 3 feet).
• When people enter the geofenced location during the set timeframe, they will become part of an audience that can later be targeted following the event.
• As users visit various apps downloaded on their phones or browse the internet on mobile browsers, they see ads from advertisers.
• Users can see those ads for 1 day and up to 30 days after he/she has entered the geo fence.

We focus on a more precise and transparent approach:

• Precision geofencing using custom polygon mapping (exact buildings, competitors, neighborhoods)
• Historical location targeting with a defined 90-day lookback window
• People-based audience creation, linking location signals to real, verified individuals
• In-market and behavioral signals are layered intentionally, not inferred via black-box models
• Verified foot-traffic and sales attribution to measure real outcomes

Rather than inferring intent through probabilistic “framing,” we emphasize deterministic identity, clean location data, and provable attribution — which results in less wasted spend and clearer performance insights.

Geofencing for Personal Injury Attorneys

Reach the Right Clients — When and Where It Matters

Geofencing allows your firm to show ads to people within precise locations — such as competitors, relevant offices, hospitals, or event venues — across mobile, desktop, and CTV devices. Once they leave the location, we can continue showing your ad for up to 30 days, keeping your brand top of mind.

How It Helps

• • Target ERs, urgent care clinics, towing yards, and body shops.
  • Retarget visitors who recently entered these zones.
  • Reinforce brand visibility to accident victims and high-intent audiences.
  • Combine with OTT/CTV ads for cross-device reach.
  • Example: Show your firm’s ad to potential claimants minutes after an accident — and continue reminding them who to call.

Geofencing for Legal Verticals

Reach the Right Clients — When and Where It Matters

Geofencing allows your firm to show ads to people within precise locations — such as competitors, relevant offices, hospitals, or event venues — across mobile, desktop, and CTV devices. Once they leave the location, we can continue showing your ad for up to 30 days, keeping your brand top of mind.

How It Helps

• Target courthouses, legal aid centers, or competitors’ offices.
• Retarget those searching for representation within your service area.
• Deliver high-frequency ads during decision-making periods.
• Example: Stay in front of individuals actively seeking legal help — right when they’re
  researching options.

Geofencing for Chiropractic & Wellness Clinics

Reach the Right Patient — When and Where It Matters

Geofencing allows your business to show ads to people within precise locations — such as competitors, relevant offices, hospitals, or event venues — across mobile, desktop, and CTV devices. Once they leave the location, we can continue showing your ad for up to 30 days, keeping your brand top of mind.

How It Helps

• Target nearby urgent care and ER visitors, gyms, and fitness clubs.
• Retarget individuals who recently visited competitor clinics.
• Pair with OTT or Display for holistic brand exposure.
• Example: Reach potential patients the moment they leave urgent care or a competitor’s practice.

Transparent CPM Pricing

We charge by CPM — which stands for ‘Cost Per Thousand Impressions.’ That means you only pay for the number of times your ad is actually shown.

Example: If your CPM is $12, that means you’re paying $12 for every 1,000 ad views. If your campaign delivers 50,000 impressions, your total cost would be around $600.

This model keeps pricing straightforward, scalable, and directly tied to the visibility you receive— no retainers, no long-term contracts, and no wasted spend.

Why Mohr Marketing

• No long-term contracts
• No minimums
• Transparent CPM pricing
• Full creative design included
• Dashboard with live metrics

Get started before your competitors do …there is a limit to how many clients we can onboard.

Get Your Custom Quote

See Exactly How We’d Target Your Ideal Clients!

Get your custom ad targeting plan powered by OTT, CTV, and geofencing. Mohr Marketing helps you reach the right audience without long-term contracts.

Use our Ad Targeting Evaluation Form.